Daniel Smith
CREATIVE + MOTION DESIGN DIRECTION

Daniel has been working as a designer and creative in the advertising, production, and post-production industries for the better part of 15 years.

He started his career as a digital animator in New York City, helping a handful of traditional agencies like JWT, BBDO and McCann stand out in the early days of online marketing.

In the mid 2000s, Daniel moved to San Francisco to join Evolution Bureau, an innovative startup agency that blurred the lines between broadcast and digital marketing and helped usher in a technically advanced, visually stunning wave of work to the digital space. Here, Daniel helped to bring the first Elf Yourself to life for Office Max, setting the standard for what it meant to go viral in the early days of the medium. He helped to create a multitude of other award-winning projects, many of which have been featured on The FWA.

Daniel now works for the digtal agency AKQA, where for the past two years he has been concepting, leading and creating high profile in-store films, digital touchscreens, and interactive installation work for Verizon's flagship Destination stores. He and his team won a World Retail Award for Store Design of the Year in 2014.

In his spare time, Daniel enjoys spending time with his family, biking & snowboarding, and pursuing creative projects in music production, filmmaking, app design, and VR.

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