Good Clean Feeling

Part of a larger campaign for Orbit gum, this spot & minisite put Snoop Dogg into bizarro versions of heaven & hell (aka "clean" and "dirty"). Users could explore the environments, discover hidden easter eggs, get a phone call from Snoop, and get yelled at by a senile old lady with plastic devil horns.

We filmed Snoop, the Orbit girl and the devil lady for the website alongside the commercial shoot, where I got to direct the talent AND be Mr. Dogg's stand-in (no one else was tall enough).

FWA Site of the Day

My brief stint as a stand-in for Mr. Dogg himself

Reunited in 2015